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FOR IMMEDIATE RELEASE HARMONY FESTIVAL FOUNDER AND CEO SHARE HISTORICAL OVERVIEW OF THE FESTIVAL REVEALING ITS EVOLUTION FROM 1978 SCHOOL FAIR TO 2008 GATHERING OF 20,000May 22, 2008 (San Francisco, CA) —In 1978, student Debra Giusti and a group of dedicated young community activists in Sonoma County had an idea, which was to merge a music festival with an exposition at Sonoma State University that featured the cutting-edge lifestyle options that were arising at the time. Today, an amazing 30 years later, that idea is more current and significant than ever. This year, the 20th anniversary Harmony Festival will run at the Sonoma County Fairgrounds June 6 – 8 with a stellar lineup, 300+ vendors, multiple stages, an on-site bookstore, and an expected 20,000+ guests. Founder Debra Giusti explains, “The Harmony Festival was birthed in 1978, from the passionate core values of the 60’s movement, that had touched every soul in America during that time. From the youth there was a cry, a protest, and celebration that there needed to be an evolution in our culture in how we treated ourselves, our brothers and out planet. It was an emerging new planetary consciousness, a cultural phenomenon, and a personal spiritual awakening. Separate counter culture movements rose simultaneously to claim new awarenesses around Holistic Heath, Ecology, Progressive Politics, the Women’s & Peace Movement, New Technology, World Music, the Arts and Spirituality. And in 1977 it was time to ground those new awarenesses in practical lifestyle changes that could make a big difference in the quality of our life and for the future of our children. So we began 30 years ago, with 500 hundred crazy, very passionate counter culture community members, creating the first Health & Harmony Festival.” From that point, the festival has become the holistic hub where all these movements have come together to empower and support each other’s growth and be successful in contributing in making a positive difference on the planet. Through the years, the Festival supported these waves of emerging cultural consciousness, allowing for the sharing of cutting edge information and products and creating the opportunity to gather in like-mind support tribes, among fun and celebration with the latest popular progressive music. In 2005, the name was changed to Harmony Festival, according to Giusti, “because Harmony is the umbrella that includes all the core values of the Harmony Festival, including Health, Art, Ecology, Healthy Living, Spirituality”. Now attracting over 25,000 people who participate every year, the festival has been a doorway for mainstream America to stream in and join the movement to support the positive planetary shift in creating a new world. The Festival happens through networking groups, with community connection, collaboration and celebration, in the vibe of HARMONY. And at the Harmony Festival, it becomes obvious that we are all one. CEO of the Harmony Festival, Howard “Bo” Sapper, says “I am so excited about the growth of this festival. It warms my heart, having been a vendor for the first 5 years at this sweet, community based gathering and now 30 years later to be the CEO of the longest continuously running premier music and lifestyle festival, which has now become a destination for two generations. Some call what we do edu-tainment or a progressive county fair. I like to refer to it as "a party with a purpose" because I believe that we have truly influenced the dialogue across the spectrum in a deep and important way. We invite everyone to learn, laugh and dance with us into the future we are becoming.” For long-time attendees and supporters of the Harmony Festival, it is heartening to notice that so many of the emerging concepts that were showcased at the Harmony Festival over the last three decades, such as new thought in ecology, social activism, artistic expression, and alternative spirituality, have now become accepted components of American culture. These include ideas and practices that were considered radical at the time, such as yoga, alternative healing techniques, photovoltaic technology, organic food, electric vehicles, permaculture, festival greening, Goddess spirituality, and appreciation of world music to name a few. 30 years later, the passion and drive to manifest health and harmony for all, is still alive and thriving at this year’s Harmony Festival, are we are succeeding! Green conscious- ness is now supported in mainstream corporate marketing, yoga classes can be found in churches regardless of denomination, and Eckhart Tolle’s teachings are being received by tele-courses to millions worldwide. Harmony Festival now hosts 3 generations! Those who started the movement are now supported by their children as a collective body of people passionately driven to manifest healthy and peaceful lifestyles. And it is not over. Founder Debra Giusti says, “We are now at a time when we are being required to fully walk our talk, integrating completely this knowledge, eco lifestyle and business practices, with collaboration and respect for our all our fellow human family, or face the consequences. And we can do it, especially with the powerful alignments and exchange that we achieve through coming together at the Harmony Festival and continue collaborations throughout the year. We must support the most graceful, conscious and positive planetary shift coming, so that we can live in HARMONY, which is the bottom line.” This year, for the 30th annual Harmony Festival, the festival pays tribute to the progress that has been made over the last thirty years, while at the same time celebrating the ever-continuing evolution of consciousness. We also acknowledge the essential challenge and opportunity of our time, which is to transform our culture, as best we can, into a civilization that is sustainable for future generations. |